The 2nd SNU Graduate Workshop on Hallyu Studies

• Date: August 20 (Thursday), 2026
• Venue: Youngwon Hall (Room 210), Seoul National University Asia Center (Bldg. 101)

Opening Remarks (10:00-10:10)
Seok-Kyeong Hong (Team Leader, Global Hallyu Team, The SNU Contemporary Korean Studies)

Session 1 (10:10–11:10)
State Intervention, the Commodification of Beauty, and its Consumption: A Critical Study of the “Glass Skin” Phenomenon in Contemporary India
Presenter: Susmita Dash (Pondicherry University, India)
Discussant: Sojeong Park (Hanyang University ERICA)

Session 2 (11:10–12:10)
Huaming, Derogatory Reclamation, and the Negotiation of Fan Identity in Chinese K-pop Culture
Presenter: Rui Pan (Beijing Language and Culture University)
Discussant: Tian Li (Korea University)

Lunch Break (12:10-13:30)

Session 3 (13:30–14:30)
How Does K-pop Become a Moral Object? Geopolitics and Moral Surveillance in Transnational Digital Discourse
Presenter: Jinsun Yang (University of Oregon)
Discussant: Ji-Hyun Ahn (University of Washington Tacoma)

Session 4 (14:30–15:30)
Reimagining K-pop Idols at Home: Localized Persona Construction in Southeast Asian Fandom
Presenter: Anindya Widita (Monash University Malaysia)
Discussant: Jeeheng Lee (Jeonbuk National University)

Break (15:30-15:45)

Session 5 (15:45–16:45)
K-pop Fans in China: Everyday Negotiations of Patriotism and Transnational Consumption
Presenter: Yating Lan (University of Auckland)
Discussant: Changxue Wu (Kwangwoon University)

Session 6 (16:45–17:45)
Negotiating the Halal Wave: Muslim Women Influencers and Vernacular Digital Soft Power in Korea-Indonesia Hallyu Culture
Presenter: Lailatul Rifah (BINUS University, Indonesia)
Discussant: Oul Han (Sogang University)