■ Bibliographic Information
- Title: Global Perspectives on Hallyu: History, Theory, and Postcoloniality
- Year: 2026
- Publisher: Palgrave Macmillan Singapore
- Series: Palgrave Series in Contemporary Korean Studies
- Editors: Seok-Kyeong Hong, Sojeong Park
- Affiliations:
- Seok-Kyeong Hong: Seoul National University, Seoul, Korea (Republic of)
- Sojeong Park: Department of Culture Contents, Hanyang University ERICA, Ansan, Korea (Republic of)
■ Overview
- Provides an in-depth and comprehensive examination of Hallyu, or the Korean Wave
- Brings together contributions from scholars with diverse academic backgrounds and expertise in Hallyu
- Offers theoretical, historical, and decolonial approaches through representative case studies
■ About this book
This volume offers an in-depth examination of Hallyu, foregrounding its importance as a critical subject of cultural, theoretical, and decolonial inquiry.
With the global success of cultural phenomena such as BTS and Squid Game, Hallyu has developed from a fan-based subculture in Asia into a major global cultural phenomenon. This transformation calls for a reassessment of Hallyu and its broader cultural significance.
The book is organized into three interconnected parts—historicizing, theorizing, and decolonizing. By combining historical analysis, theoretical innovation, and decolonial critique, it presents Hallyu as a dynamic framework for understanding the changing structures and relationships of global culture in the twenty-first century.
■ About the Editors
- Seok-Kyeong Hong: Professor of Communication and Director of the Center for Hallyu Studies at Seoul National University Asia Center. Her research focuses on digital cultural forms and practices, visual culture and visual methods, Korean popular culture, and the regional and global dynamics of the Korean Wave.
- Sojeong Park: Assistant Professor in the Department of Culture Contents at Hanyang University ERICA. As a scholar of cultural studies, her research examines popular and digital culture, particularly the ways in which identity and intimacy are constructed and mediated through media.